Hindware is a household name, and has been at the forefront of industry-first designs and innovations. The brand constantly strives to achieve a confluence of understanding of the Indian market, technology and aesthetics in Hindware Design Studio to create bathroom products to leave one truly rejuvenated.

Bathrooms are integral to a person’s holistic well-being and are no longer seen as mere utility. That’s why the Hindware Italian Collection has been designed keeping contemporary India in mind. The products are a perfect amalgamation of thoughtful features and beautiful designs. The Collection features products that are functionally-led, high in performance, yet aesthetically stunning to look at.

From water closets that use minimum space to fit into the urban home, to eco-friendly faucets which save up to 52% water, or showers that give the perfect water temperature every time, all our products are designed to not just look beautiful but also function in a thoughtful way.

That’s why our campaign “Thoughtful Is Beautiful” is a reflection of everything that the Hindware Italian Collection stands for.

Alchymi is an exclusive collection of the most elegant and contemporary bath spaces that define not just how you feel, but how you live. It is a premium brand curated in the Hindware Design Studio by Manish Malhotra, the much acclaimed and celebrated fashion designer known for his aesthetic sensibilities and fashion flair. Alchymi strives to achieve a new language of bathroom design through its design philosophy, Flosense, which focuses on the amalgamation of the finest materials and best in class technological processes.